Today I’m sitting down with Chris Kneeland co-founder of Cult Collective and The Gathering.
Chris is the first guest to come on my podcast a second time! I’m super excited to have him back to get an update and hear what it takes to build a business people actually care about!
During our chat, Chris and I take a deep dive into cult brands.
Some things we cover include the 8 cult brand principles, how to espouse an aspirational lifestyle, and the benefits of achieving cult brand status, just to name a few.
I hope you enjoy this conversation as much as I did, and hopefully you’ll learn a few things to help you build your own brand.
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Hey there, I'm Joelly - the Branding Badass. My badass superpower is helping you build brand equity for your business. From branded merch to brand consulting, when you work with me, you get results!
Need help with your branding? Hit me up at brandingmatters.ca/free-consultation